Rachel Rodgers uses Kit (formerly ConvertKit) to power her email marketing at Hello Seven. As the founder who helps women entrepreneurs build seven-figure businesses, her tool choice carries serious weight in the business coaching space.

Rachel chose Kit because it's built specifically for creators and coaches who need to nurture audiences over time. Her business model depends on building deep relationships with aspiring millionaire entrepreneurs, not just blasting promotions. Kit's creator-focused features let her segment her audience by business stage and deliver targeted wealth-building content. The platform grows with ambitious entrepreneurs like her clients.

Subscriber Tagging

Rachel can tag subscribers based on their business revenue stage and entrepreneurial goals. This lets her send six-figure earners different content than those just starting out. Targeted messaging is crucial when coaching spans everything from side hustles to million-dollar empires.

Visual Automation Builder

Rachel sets up automated nurture sequences that guide subscribers through her wealth-building philosophy over time. New subscribers get her foundational money mindset content, while established entrepreneurs receive advanced scaling strategies. Automation handles the heavy lifting while she focuses on high-level coaching.

Kit is an email marketing platform built by Nathan Barry, a creator who found existing tools impossibly complicated for people building audiences. Unlike generic tools like Mailchimp, Kit is designed specifically for creators — with 99.8% delivery rates, 40%+ open rates, and built-in commerce that lets you sell directly through email. Over 600,000+ creators use Kit to serve 587M+ subscribers and generate $42 for every $1 spent.

You build automated email sequences using Kit's drag-and-drop Visual Automation Builder — welcome series, product launches, nurture campaigns that run 24/7. Tag subscribers by interest and behavior, then send targeted emails to exactly the right people. Sell digital products, build landing pages, and grow through Kit's Creator Network where creators cross-promote each other's newsletters.

Algorithms control who hears your show. Kit fixes that.

Podcast algorithms decide if listeners find your latest episode. Kit puts you back in control with direct email access to your audience. Sell sponsorships directly through Kit Commerce instead of splitting revenue with networks. Build creator partnerships that grow your show 2x faster than paid ads ever could.

  • Own your podcast landing page
  • Automate sponsor outreach campaigns
  • Sell memberships and bonus episodes

Build real relationships with readers. Create revenue streams you own.

Book launches live and die by email lists - algorithms bury even bestselling authors. Kit delivers your free chapters and bonus content automatically, turning casual readers into buyers. Segment your audience so existing book buyers get exclusive community invites while new subscribers receive your best lead magnets. Sell ebooks, courses, and workshops directly from emails with Kit's built-in commerce tools. Grow 2x faster through creator partnerships with other authors in your genre. Kit Ads even connects you with brands wanting to sponsor your content.

  • Deliver free chapters automatically
  • Segment readers by purchase history
  • Sell ebooks directly from emails

Scale beyond 1:1 sessions without losing the personal touch

Most coaches hit a ceiling when their calendar fills up. Kit breaks through that barrier by automating your expertise delivery while you focus on high-value sessions. Segment new prospects from longtime clients automatically. Send weekly insights to 10,000+ subscribers for free, then convert them into courses and group programs that run 24/7. With 40%+ open rates and automated sequences that nurture leads while you sleep, Kit turns your coaching knowledge into scalable revenue streams. No more trading time for money.

  • Automate lead nurturing before booking calls
  • Sell courses alongside 1:1 coaching sessions
  • Weekly insights keep expertise top-of-mind
"Even more than social, email is the way. Kit is more central to me than any publication."
— Ryan Holiday, NYT bestselling author, Daily Stoic

If Kit works for Rachel Rodgers' seven-figure coaching empire, it can definitely handle your email marketing needs. Start building your list free with Kit's 10,000 subscriber limit.

Try Kit free — up to 10,000 subscribers →

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