CODIE SANCHEZ USES KIT

Codie Sanchez uses Kit (formerly ConvertKit) to power her email marketing and reach millions of aspiring entrepreneurs through her Contrarian Thinking newsletter. As someone who's built a massive following teaching people to buy boring businesses, her endorsement of Kit carries serious weight in the entrepreneurship space.

WHY CODIE CHOSE KIT

Sanchez chose Kit because it's built specifically for creators and entrepreneurs who need to educate and nurture their audience over time. Her business model revolves around teaching complex investment strategies and business acquisition tactics, which requires sophisticated email sequences that Kit handles beautifully. The platform's focus on creator-friendly features aligns perfectly with her content-driven approach to building trust with potential investors and students.

KEY FEATURE

Visual Automation Builder

Sanchez uses Kit's automation builder to create complex educational sequences that guide subscribers through her investment methodologies. This feature lets her automatically nurture leads from curious followers into serious business buyers and students of her courses.

KEY FEATURE

Subscriber Tagging

Kit's tagging system helps Sanchez segment her audience based on their investment interests and experience levels. She can send targeted content about boring businesses to beginners while delivering advanced deal flow information to experienced investors.

WHAT IS KIT?

Kit is an email marketing platform built by Nathan Barry, a creator who found existing tools impossibly complicated for people building audiences. Unlike generic tools like Mailchimp, Kit is designed specifically for creators — with 99.8% delivery rates, 40%+ open rates, and built-in commerce that lets you sell directly through email. Over 600,000+ creators use Kit to serve 587M+ subscribers and generate $42 for every $1 spent.

You build automated email sequences using Kit's drag-and-drop Visual Automation Builder — welcome series, product launches, nurture campaigns that run 24/7. Tag subscribers by interest and behavior, then send targeted emails to exactly the right people. Sell digital products, build landing pages, and grow through Kit's Creator Network where creators cross-promote each other's newsletters.

PERFECT FOR PODCASTERS LIKE CODIE

Algorithms control who hears your show. Kit fixes that.

Podcast algorithms decide if listeners find your latest episode. Kit puts you back in control with direct email access to your audience. Sell sponsorships directly through Kit Commerce instead of splitting revenue with networks. Build creator partnerships that grow your show 2x faster than paid ads ever could.

  • Own your podcast landing page
  • Automate sponsor outreach campaigns
  • Sell memberships and bonus episodes

PERFECT FOR INVESTORS LIKE CODIE

Build the audience that builds your deal flow

Investment insights get lost in LinkedIn noise and Twitter algorithms. Kit puts your research directly in investors' inboxes with 99.8% delivery rates. Segment subscribers by sector focus—send SaaS analysis to tech investors, real estate deals to property funds. Monetize premium research and deal alerts through Kit Commerce while growing 2x faster via Creator Network partnerships. You own every subscriber relationship. No platform can cut off access to your investor network.

  • Segment by investment focus areas
  • Monetize research through Kit Commerce
  • Own your investor relationships permanently

PERFECT FOR SOCIAL MEDIA EXPERTS LIKE CODIE

The audience you build on Kit can never be taken away

Social platforms change algorithms overnight, making your followers invisible. Kit converts your social audience into email subscribers you own permanently, protecting years of audience-building work. Segment by platform interest so your Instagram fitness followers get workout tips while LinkedIn followers receive business insights. Automate cross-channel delivery to keep every audience engaged without manual posting.

  • Convert followers to owned email subscribers
  • Segment audience by social platform
  • Automate cross-channel content delivery
"Even more than social, email is the way. Kit is more central to me than any publication."
— Ryan Holiday, NYT bestselling author, Daily Stoic

THE VERDICT

If Kit is good enough for Codie Sanchez's million-subscriber empire, it can handle your email marketing needs too. Start your free Kit account and see why top entrepreneurs choose it over the competition.

Try Kit free — up to 10,000 subscribers →

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